Professor Vassilis Sboros stood in front of a high resolution ultrasound image of a prostate.
The Bob Willis Fund Backs Breakthrough in Prostate Cancer Diagnosis
A Grant to Prostate Cancer Research supports Less Grey Imaging’s cutting-edge ultrasound technology for earlier, more accurate detection
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Date: May 19, 2025

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Proven Connect is advancing the next generation of prostate cancer diagnostics through our investment in Less Grey Imaging — with thanks to the generous support of The Bob Willis Fund.

Imagine a future where prostate cancer can be spotted earlier, diagnosed faster, and treated more effectively — saving lives and sparing thousands from unnecessary procedures. Thanks to the support of The Bob Willis Fund, that future is coming into focus.

 

Through a grant from The Bob Willis Fund, we are supporting biotechnology company, Less Grey Imaging. Less Grey is developing a pioneering new way to diagnose prostate cancer earlier and more accurately. They are using a cutting-edge ultrasound technique, called Super-Resolution Ultrasound Imaging (SRI), that creates incredibly detailed pictures of blood flow in the prostate and delivers a 20-fold higher resolution than traditional methods. Their technique enables detailed mapping of blood vessel structures and tumour markers, making previously invisible prostate tumours stand out like never before.

In practice, patients undergo a three-minute scan which produces these super-resolution images that makes it easier for doctors to spot areas of concern. This helps inform their clinical assessment and patient management, including triaging for biopsy, assisting in biopsy guidance and aiding treatment planning. With the potential to complement MRI, this innovation could offer a more accessible and accurate diagnostic option.

Early trials of this technology have been extremely promising, with:

  • Over 94% of tumours correctly identified.
  • Machine learning integration to enable clinicians to streamline diagnosis and reduce wait times for patients.

This means faster answers, less invasive procedures, and more lives saved — all made possible through innovation and your support.

Today, Less Grey is preparing for a major next step: launching a Phase II clinical trial in 2025. This will bring us closer to transforming how prostate cancer is — and eventually many other diseases — are diagnosed worldwide, and help to ensure that fewer men face late diagnoses or ineffective treatment pathways.

 

Check out the video below to discover how Less Grey’s cutting-edge technology is helping shape the future of prostate cancer diagnostics, and hear from our Director of Translational Research, Dr. Jayne Spink.